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With the commencement of one-segment broadcasting, the introduction of number-portability systems, and the emergence of new billing systems such as Mobile-Suica, the environment surrounding the mobile industry is in the midst of dramatic changes. It is shifting towards lifestyle infrastructures beyond entertainment areas. While responding flexibly to the changes of a market environment in which the uses of mobile terminals are rapidly expanding, ZAPPALLAS has managed to speedily and steadily evolve from a mobile-contents company into an integrated mobile media company.
At ZAPPALLAS, whilst firmly maintaining the stable growth of our inherited line of business – our mobile contents business – we will expand our operations into the areas of mobile-commerce business and mobile-advertising business. In order to supply many kinds of services utilizing mobile phones, we will continue to make ventures into new areas in future. Our steady revenue base resulting from our establishment of a continual, highly-profitable business model, and our high-level marketing know-how for changing customers into “individual” customers are the sources of the value that we create.
Furthermore, through proper information disclosure, profit returns to shareholders, corporate governance and enhancement of compliance that are all appropriate for a publicly-traded company, we have spared no effort in striving to continue to be a company that is trusted by all stake-holders. Without merely sticking to the foundation that is formed by our past experiences and achievements, while displaying the creativity of Group employees to the maximum extent possible, we at ZAPPALLAS aim to be the leading company in the mobile industry. We humbly ask for your continued understanding and support.
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